Connected Pakistan

Deployers: How 3 Entrepreneurs Combine To Uplift The Local Ecommerce Knowledge In Pakistan


In Pakistani ecommerce, next big thing now days is, local ecommerce. The demand is rising for local ecommerce and aspirants are moving to learn from Pakistan to Pakistan and rest of the world, selling through own ecommerce platforms.

When Amazon banned the 13,000+ accounts of Pakistani sellers in which mostly were those who put their every savings on the line, in order to start their own ecommerce business, Pakistan’s young entrepreneurs and small business owners became hopeless to start anything in the ecommerce field.

This was the time when nobody knows that local ecommerce market is not only booming, but also serving millions of rupees revenue from just a single niche startup on local ecommerce.

At this time, the local ecommerce industry veterans Omer Mubeen and Haider Ahmed Qazi stood up and started a venture in order to enhance the awareness of local ecommerce in Pakistan.

Both were already sharing the knowledge of local ecommerce to their students via online classes, physical meetups and through their trainings. Initially they were supporting aspirants to fill the market gaps and get good salary jobs in the corporate. Currently, multiple head of ecommerce are already settled in top Pakistani brands like Saya, Chase Up etc.

But soon after the failure of institutes to train for amazon selling, the demand of local ecommerce got increased and they started a venture called

The first success of was in the form of joining Mr Zakria Fawad as a cofounder to Deployers. Zakria Fawad has vast experience in brand lifting. Through Zakria, deployers went into another level of journey and the time came when commercial launch of came into being and they held a massive event in PC Lahore in August 22.

Through this event, was launched, both at a physical location as well as online sessions finally started, under the umbrella of

With the passage of time, deployers held back to back 2 more successful events. One was in Islamabad Ramada Hotel in October 22 and next was in Multan in November 22.

The response and thirst for local ecommerce reached another level after successful events and deployers launched online session free of cost for aspirants who want to have grip on local ecommerce in Pakistan. Currently they have trained almost 600+ students via physical and online sessions.

On successful launch of Local Ecommerce event in PC Lahore, IT Minister Dr. Arslan Khalid expresses that I am seeing a very bright future of youth of Pakistan because platforms like deployers are here to serve you and train you. He also said that:

“The way is conducting these sessions is absolutely miraculous”.

Senator Ijaz Chaudhry from PTI was also Chief Guest and Zain Qureshi MPA Punjab Assembly, son of Shah Mehmood Qureshi also sent a video message for youth of Pakistan and shared their best wishes for

After the successful launch, team went to set their mission and vision to empower youth with even more energy. A large number of partners joined journey and spreading local ecommerce awareness sessions in which Gingko retail, Ovee labs, OPay, Beyond East, Mehmood Group, Dankash, Daraz, PITB, Plan 9, CPC, Facebook, Dial Zero, Daraz University, Trax Logistics, social bakers and many more also participated in the journey of

Vision of Deployers:

Deploy Pakistani made Local Ecommerce brands & platforms in the international markets to boost e-exports for Pakistan.

Mission of Deployers:

To successfully establish 1 million+ local ecommerce platforms so that our local industry can grow to the extenT of selling local products into international market from Pakistani ecommerce platforms.

Taking this vision and mission, deployers cofounder, Omer Mubeen, Zakria Fawad and Haider Ahmed Qazi are empowering youth to become self-sufficient and start their own e-business in Pakistan which will not only uplift the local ecommerce landscape and business in Pakistan but also enhance the local productivity to export level in international markets.

Khawaja Jawad, Director of Mehmood Group who recently started Beyond East, was invited as Chief Guest in Local Ecommerce event in Pakistan. Through beyond east, Khawaja Sb shared his experience of how Omer Mubeen lifted their ecommerce sales in Local Ecommerce Market in Pakistan that was even more than their retail offline shops sales.
He also expressed that:

I see no other better than to know the Local Ecommerce landscape more and deeper in Pakistan.

Syed Arslan Ali Shah CEO of Connected Pakistan, Tanveer Nadla, Ismail blogger, Asber Ali and many more gems from Freelancing industry of Pakistan joined the event and expressed their wishes for By looking at the students’ responses, the energy level of deployers team, management, and event highlights, people are praising a lot and considering it as a game changer in Pakistan.

The upcoming plans of are quite aggressive. They have already announced their new session which are going to be held in Karachi, tentatively in January 2023.

Multiple corporate companies are waiting for their sessions and asking them for their services as the local industry is struggling for right skills and agencies to serve them. This also opens the door of deployers to expand their services at corporate trainings and digital marketing services which they might launch very soon.

Currently the team deployers are not charging anything for their classes and session and it’s all free. For offline sessions they ask a very minimal fees for those who wish to attend the event with hi tea and time with mentors. is a ventures cofounder by Omer Mubeen, Haider Qazi & Zakria Fawad & current HO is in Lahore, Pakistan.